Neon signs have always attracted attention, whether or not its popularity has dwindled in recent years. A neon open sign, for instance, the one that blinks continuously, will always grab the attention, no matter the season. It has always been an effective advertising tool, so to speak, with is high visibility, thus attracting traffic to any business. Think about it: wandering yuppies looking for a drink will flock to any bright signs and young kids will always be near bright places to prevent getting robbed. Traffic in the area, of course, will lead to more potential consumers; it is as simple as that. And yes, the neon open sign has been around for around a hundred years; plus with the improvement of manufacturing methods, making them cheaper and making more varieties for the consumer. The neon sign has now become one of the staples of any bar, restaurant and store, with the sign itself blending cheap and effective.In its early days, the neon open sign has been rectangle with blue borders and red letters. The latest signs of this kind, however, have more prominent colors, with fuchsia, lime and many more available in the list, along with the tubes containing gas littered with ink. There are, of course, many more variations of the open sign, like the scissors in those barber shops and the ever-familiar neon beer sign in those pubs. So to speak, the open sign is actually the precursor to the huge burst of neon signs in cities and night shops.
Specifically, the start of this huge burst in popularity first started at the strip malls of immigrant business owners (like Earle Anthony), who obviously wanted to let people they were open for business. Again, the glowing signs attracted tons of attention, drawing human and vehicle traffic. Furthermore, it helped those companies that are conventionally closed at night to tell their customers that they were still open, like the coffee shop neon signs.
Competition began to take its toll and neon business signs began appearing everywhere, with creativity producing the neon haven that is Las Vegas. It's pretty funny and amazing how a little neon open sign created Vegas, right?
