Marketing in the 1920s were severely limited to droll advertisements and illustrations reporting about their product. It became so prevalent to the point that the power of illustration-based advertising was virtually useless. But with Georges Claude, with the help of Earle Anthony, helped create a phenomenon that changed the face of Marketing at that time, and that is the advent of the neon sign. With an initial investment of a hefty $24,000, he had high hopes for only two Packard signs, which were too expensive at that time. But it actually paid off, with the new concept, being attractive and unique, helped begin a huge surge of demand for those catchy neon signs. If you're interested, you can actually visit a vintage Packard signs in Cottage Grove, Oregon, which can be conveniently viewed from the sidewalk.Today, Neon Signs and Marketing have taken business advertising to a whole new level. Everyone is reminded of the lush neon signs in Las Vegas and the immense Neon party that is Tokyo. Those two cities have always showed a dazzling array of neon goodness that is the epitome of today's creative and modern world. Neon, by itself, was made by the creativity of hundreds of scientists, who developed it to have different colors, now ranging to up to 150 and nature of neon is itself very modern: advanced, efficient and inexpensive.
If you are interested, there are numerous locations providing further education about neon signs, here is a short list of the most famous ones:
1. British School of Neon (England)
2. Daco Neon School (Papillon, NE)
3. Ed Waldrum School of Neon (Irving, Texas)
4. Hollywood School of Neon (Hollywood, Florida)
5. National Neon Institute (Benicia, California)
6. Neon Trade School (Las Vegas, Nevada)
7. Savage Neon (Baltimore, Maryland)
8. Urban Glass (Brooklyn, New York)
9. North Texas Neon School (Ft. Worth, Texas)
10. Northwest Indiana School of Neon (Hammond, Indiana)
11. Northwest Technical College (Detroit Lakes, MN)
There actually is an art and a science with regards to the theatrics and beauty of neon signs, I suggest that you go to these places and learn more to help yourself gain an edge over other businesses. And when you are finally ready, then you can now hop over to the best neon seller in the internet, www.brightneonsigns.com, for you to make your own customized neon sign at a very reasonable price.
